
Wrestling icon Hulk Hogan’s tragic death at 71 has exposed not only a heartbroken family but also the complex financial legacy of America’s most recognizable sports entertainer. As wife Sky Daily breaks her silence with an emotional tribute revealing his health battles, the spotlight turns to Hogan’s tumultuous financial journey marked by devastating divorce settlements, legal victories, and ambitious business ventures that shaped his $25 million estate.
Sky Daily’s Heartbreaking Revelation
In a gut-wrenching Instagram post following Hogan’s death from cardiac arrest on July 24, 2025, at his Clearwater, Florida home, Sky Daily Hogan painted a picture of a man fighting against time and declining health. “I wasn’t ready for this… and my heart is in pieces,” she wrote, revealing that her husband had been “dealing with some health issues” but she “truly believed we would overcome them”.
The 46-year-old yoga instructor, who married Hogan in September 2023, described his passing as “sudden and impossible to process,” despite ongoing health concerns that had plagued the wrestling legend in his final months. “To the world, he was a Terry. The man I loved. My partner. My heart,” Daily shared in her emotional tribute.
Daily’s statement contradicted earlier denials she had made about Hogan’s health, having previously dismissed rumors that he was in a coma just weeks before his death. She had explained that Hogan was recovering from significant neck surgery involving “Ant Cerv Disc” and fusion, describing the challenging healing process that affected not just his spine but also his vocal cords and ability to eat and breathe.
The Devastating Divorce That Changed Everything
Hogan’s financial struggles began with his catastrophic 2009 divorce from first wife Linda Hogan, which ranks among the most expensive athlete divorces in history. After 24 years of marriage, Linda filed for divorce in November 2007, citing her husband’s alleged affair with their daughter Brooke’s close friend, Christiane Plante.
The divorce settlement devastated Hogan’s finances, costing him approximately 70% of his wealth. Linda walked away with $7.44 million of their $10.41 million in liquid assets, leaving Hogan with just $2.97 million. Additionally, she received 40% ownership in his business entities and a $3 million property settlement.
“My kids to this day are still reeling, and they can’t get their feet back on planet Earth. I can’t get my life back on track either… I don’t know where I fit in in this world anymore,” Linda stated on Inside Edition, describing the long-lasting impact of their messy divorce.
The financial devastation was so severe that Hogan admitted in a 2011 radio interview that the divorce nearly left him bankrupt. He was also ordered to pay over $180,000 in legal fees after accusations of delaying the divorce proceedings.
The Gawker Victory That Restored His Fortune
Hogan’s financial recovery came through his landmark 2016 lawsuit against Gawker Media over the unauthorized publication of his sex tape. The jury initially awarded him $140 million in damages, comprising $115 million in compensatory damages and $25 million in punitive damages.
While the settlement was ultimately reduced to $31 million after legal fees and taxes, the victory proved transformative for both Hogan’s finances and media law. The case, secretly bankrolled by Silicon Valley billionaire Peter Thiel, led to Gawker’s bankruptcy and closure.
“I was relieved that people actually finally believe me,” Hogan told People magazine about the verdict. “So many people thought I was making a sex tape to sell as entertainment”. The Gawker settlement became a crucial component of his $25 million net worth at the time of his death.
Business Ventures and Modern Revenue Streams

Despite his financial setbacks, Hogan remained entrepreneurially active throughout his later years. His most significant recent venture was Real American Beer, launched in June 2024 as a light lager targeting mainstream American consumers. The brand secured distribution across 20 states and partnered with major retailers including Walmart, Sam’s Club, and Albertsons.
In January 2025, just months before his death, WWE announced a multi-year partnership with Real American Beer, making it an official WWE partner with ring mat corner branding during Monday Night Raw episodes on Netflix. WWE also became a minority owner in the rapidly expanding company.
However, the beer brand became embroiled in legal controversy, with a $10 million lawsuit filed by Carma HoldCo Inc. alleging that former executives stole trade secrets and intellectual property to launch the brand. The litigation raised questions about ownership rights and corporate governance that may affect the brand’s future following Hogan’s death.
Hogan also operated other business ventures, including Hogan’s Beach Shop (opened in 2012) and Hogan’s Hangout, both popular tourist destinations in Florida. His Real American Beer brand had even made a bid to acquire bankrupt restaurant chain Hooters, though the status of this acquisition became uncertain following his death.
The $25 Million Legacy
At the time of his death, Hulk Hogan’s net worth stood at approximately $25 million according to Celebrity Net Worth. This figure reflected his recovery from the devastating divorce settlement through various income streams including WWE legends contracts worth about $2.5 million annually, business ventures, endorsements, and the Gawker settlement.
Hogan’s wealth was diversified across multiple assets, including an impressive car collection featuring American muscle cars like a 1969 Plymouth Road Runner, 1968 Dodge Charger RT, and European luxury vehicles including a Rolls-Royce Phantom and Ferrari 360 Spyder. His real estate holdings included a $3 million Clearwater mansion purchased in 2014 and an adjacent property acquired for $1.6 million in 2016.
The wrestling legend’s financial portfolio also included ongoing royalties from his WWE appearances, merchandise sales, and licensing deals related to his iconic “Hulk Hogan” brand. His reality show “Hogan Knows Best,” which aired from 2005–2007, continued generating residual income.
Sky Daily’s Role in Hogan’s Final Chapter
Sky Daily, Hogan’s third wife, emerged as a stabilizing force in his later years following two previous failed marriages. The couple met in 2022 and married in an intimate ceremony in September 2023, with Hogan proposing at actor Corin Nemec’s wedding reception.
Daily, who has three children from a previous relationship, worked as a yoga instructor and accountant before her marriage to Hogan. At 46, she was 25 years younger than the wrestling legend but became his closest companion during his health struggles.
Her emotional Instagram tribute revealed the depth of their relationship and Hogan’s dedication to his fans despite physical discomfort. “Hulk loved his fans so much and despite his growing physical discomfort, he did everything he could to show up, sign autographs, take photos, and connect with the people who supported him through it all. You meant everything to him,” she wrote.
Financial Impact of Hogan’s Death

Hogan’s death creates immediate questions about the future of his business empire, particularly Real American Beer, which had been gaining momentum with WWE’s backing. The brand’s legal troubles and Hooters acquisition bid add complexity to estate settlement proceedings.
His death also potentially affects ongoing revenue streams from WWE partnerships, merchandise licensing, and business operations that relied heavily on his personal involvement and star power. The wrestling industry has already acknowledged the significant financial void his passing creates for WWE and the broader entertainment industry.
WWE’s statement emphasized Hogan’s role in the company’s global success, noting that he “helped WWE achieve global recognition in the 1980s”. This recognition suggests continued value in his brand and intellectual property rights, which will likely benefit his surviving family members.
Estate and Inheritance Considerations
With an estimated $25 million estate, Hogan’s financial legacy will be distributed among his surviving family members, including wife Sky Daily and children Brooke and Nick Hogan from his first marriage. The estate includes diverse assets from real estate and luxury vehicles to business interests and intellectual property rights.
His previous divorce settlement with Linda Hogan, while devastating at the time, may have simplified estate planning by clearly delineating asset ownership and eliminating potential claims from his first wife. Linda’s 2025 social media posts suggesting she received nothing in the divorce contradicted publicly available settlement documents showing her substantial financial gains.
The Real American Beer controversy and related lawsuits may complicate estate proceedings, particularly regarding intellectual property rights and business ownership structures. Hogan’s role as the brand’s public face and co-founder creates valuation challenges for estate executors.
Legacy of Financial Resilience
Hulk Hogan’s financial story represents both cautionary tale and redemption narrative. His ability to rebuild from near-bankruptcy following his divorce demonstrates remarkable resilience and business acumen. The Gawker victory not only restored his finances but established important legal precedents for celebrity privacy rights.
His entrepreneurial ventures, from restaurants to beer brands, showed continued ambition well into his seventies. Even facing health challenges, Hogan maintained active involvement in business operations and brand development, as evidenced by the January 2025 WWE partnership announcement.
Sky Daily’s tribute emphasized Hogan’s unwavering commitment to fans and business obligations despite physical discomfort, painting a picture of a man who remained professionally dedicated until his final days. This dedication likely contributed to maintaining revenue streams that supported his $25 million net worth.
The wrestling legend’s death at 71 closes a complex financial chapter marked by spectacular highs, devastating lows, and ultimate recovery. His story serves as a testament to the volatile nature of celebrity wealth and the importance of financial resilience in entertainment careers spanning multiple decades.
From the devastating divorce that cost him 70% of his wealth to the legal victory that restored his fortune, from failed business ventures to successful brand partnerships, Hulk Hogan’s financial journey mirrors the dramatic narratives that made him famous in the wrestling ring. His final net worth of $25 million, while substantial, represents only a fraction of the wealth he generated and lost throughout his tumultuous career.
As Sky Daily and his family navigate this new reality without their beloved Terry, they inherit not just his financial assets but the enduring value of one of America’s most recognizable entertainment brands. The Hulk Hogan legacy, built on charisma, controversy, and remarkable comeback ability, will likely continue generating value long after the man behind the mustache has taken his final bow.

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